How Long Starbucks Coffee Lasts
Today, Starbucks coffee is generally accepted as one of the best tasting coffees on the market. But many people are unaware of how long a cup of Starbucks coffee lasts. In order to find this out, one must consider the four primary factors affecting the freshness and longevity of any coffee: type, roasting, crushing, and storage.
Type of Coffee
The type of coffee and its origin can affect the longevity of Starbucks coffee. While Starbucks focuses on quality, fair-trade coffee beans from all over the world in order to create unique blends and flavors, some beans are harder to keep fresh than others. Arabica bean coffee is optimal for taste, aroma and freshness, while robusta beans, the cheaper bean alternative, may have a shorter shelf life. The process or methods of roasting can also affect the shelf life.
Roasting Process
The roasting process done by Starbucks affects the shelf life of its coffee. Timing and temperature are critical as under-roasting or over-roasting can cause a stale taste. Also, the beans should be cooled and stored almost immediately after roasting in order to prevent over-oxidation. Starbucks employs advanced roasting technology to create its signature flavors and to allow its coffee to last as long as possible.
Crushing and Grinding
The finer the coffee is ground, the quicker it will lose its flavor, so Starbucks uses a medium-fine grind for its ground coffee and a relatively coarse grind for its whole bean coffee. Since Starbucks ships ground coffee pre-ground, customers who want maximum longevity should opt for whole bean coffee and grind it just before brewing.
Storage
In addition to the methods of roasting beans, the method of storing them can also affect shelf-life. Starbucks recommends that its customers should store their opened and unopened coffee in airtight containers at room temperature and away from direct light, oxygen, heat, and moisture. These four environmental factors can significantly reduce the shelf-life of roasted beans.
Prolonging Freshness
By properly storing extra coffee, customers can help to ensure that their Starbucks coffee will maintain its freshness. Air-tight containers can preserve the flavor by keeping out moisture, light and oxygen. Also, it is possible to freeze coffee for longevity, though Starbucks does not recommend it due to a potential for change of flavor and texture. Customers should enjoy their coffee within two weeks for optimal results.
Conclusion
The type of beans, the process of roasting, the method of grinding, and the method of storing all affect the longevity of Starbucks coffee. By properly considering each factor and utilizing the necessary techniques, customers can maximize the shelf-life and enjoy the full flavor and freshness of their cup of Starbucks coffee.
